Preparing for the day when the oil runs dry, United Arab Emirates (UAE) launched an ambitious innovation strategy with the aim of positioning the country as a global leader in emerging technology. The Persian Gulf state set up seven innovation centers in renewable energy, transport, education, health, high tech, water, and space—establishing a “stimulating environment…
Every business has a make or breaks moment. Markets change, new technology is developed, regulatory conditions evolve. At some point, a company must make a decision that will allow it to evolve and flourish or do nothing and flounder. Walmart, squeezed by nimble digital disruptors like Amazon, is at such a moment and must decide…
As you’ve probably noticed, one of the recurring themes in my writing is customer service. It often seems like, as the current business environment grows more competitive, there is a decreasing emphasis on service and client satisfaction. In the current digital era, where communication and transaction behavior often no longer require any face-to-face interaction, many businesses…
For the first 13 years of our company’s existence, all of our growth came from word of mouth referrals. And I still cling to the conviction that there is no stronger source of marketing. But in today’s competitive business landscape, it’s not enough on its own, and I know that creating an integrated marketing effort…